An idea that is not questioned, shaken, or worked upon remains merely a fleeting thought.

An idea put into writing, examined, and analyzed: that is the beginning of a project.

A project's inception that is dissected, thoroughly worked on, and adapted to the realistic constraints surrounding us: that is a potential success.

MindBook offers us a method, a unique approach, to transform a fleeting thought into a success.

This method will enable us to give value to our concept, to describe it, to delve into our deepest motivations, to capture the added value and the essence of our project, to frame its strengths, weaknesses, opportunities, and threats, and finally, to question our ability to carry out this project, the people to involve in this adventure, and define the list of tasks to be implemented.

MindBook represents an absence of excuses, a framework for success; a tool to reinvent our future by avoiding the pitfalls and drifts caused by a lack of preparation and reflection.